Monday, August 14, 2017

Has Millennial Pink Jumped the Shark?

First we called it “blush”, then we called it “Acne Pink” (after the clothing studio nailed the shade with their signature shopping bags). Finally, the internet decided that this shade demanded it’s own hashtag: meet #millennialpink.  If design history has taught us anything, it’s that when a single color becomes ubiquitous across fashion, interiors, and graphic design, it’s destined to become dated to that era. It’s tempting to think that once a shade becomes popular enough to warrant it’s own viral hashtag, it has probably jumped the shark*. That said, there may be good reasons that we can’t seem to move on from this shade: it works beautifully with neutrals, paired with indoor plants, and has even been scientifically proven to be calming, even sedative. We’ve been going in circles about what shade to paint the front door at our new office, and despite ourselves keep coming back to a sandy blush. I still love this ...read the rest of the story here

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