Have you noticed that Korean skincare products are having a major moment here in the US? As a bit of a beauty product junkie, I’m completely fascinated by the exotic-looking brands popping up on shelves from Sephora to Target these days. In case you haven’t noticed, Korean women seem to possess ageless, pore-less complexions that you just can’t argue with, and from what I’ve learned, skincare in Korea is serious business from the time a girl is in her teens. I’ve been reading about the so-called “10-Step Korean Skincare Process” that most girls are trained in, taking them through a rigorous nightly routine of cleansing, toning, exfoliating, masks, serums, and loads of moisturizing. While I’m typically one to jump at the promise of flawless skin, I wonder if a 10-step regimen might be a bit wearing even for me – especially since I’ve become accustomed to the westernized approach that values ease and efficiency in pretty much all ...read the rest of the story here
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